http://blog.logos.com/archives/2010/04/last_chance_to_pre-order_the_zondervan_books.html
I found after adding up the prices of all the books I wanted from the bundle (which included all the serious reference volumes and the Gordon Fee "Reading the Bible" books) that it was about $200 cheaper to order them each individually instead of the bundle. So I cancelled my bundle order and switched to individual item orders.
If you've been not ordering this on principle because of the outrageous price (I know some people have faulted Zondervan for their pricing strategy on this, and Logos for going along with it), this is at least a way to save a little more money. Still doesn't bring it down into the "very affordable" category, but it'll be the best price you can ever get on these products. Monday this bundle ships and the price will jump up.