Logos Marketing Emails Need Help

FWIW, I'm posting in the hope that Logos will be encouraged to revamp its marketing emails--be much smarter about the info they send... Either more generic or better targeted. I could live with either approach. 

But as much as I enjoy Logos & like to save money in CP, I'm discovering that these forums are a much better source of information about CP than Logos emails.... Why? Received an invitation this morning to bid on a "new" set of Classic Commentaries (Ecclesiastes) that I've been aware of via this forum & have had a bid on since 4/12.  

If this were an isolated experience, I'd have hung in there. Unfortunately, it isn't. It's typical. So, reluctantly, I've unsubscribed from news about CP.

If Logos weren't a company I care about, I'd do so silently. But because I do care, I'm letting you know why.

Hi Rosie,

I could have lived with a more general approach: encouragement to check CP for new stuff, with perhaps a link to CP that sorted by "New."

What I choose not to live with is an invitation to bid on a single product that I've already bid on. 

I DID click the link... found that I'd already bid... unsubscribed... and explained why.

Rosie Perera:

Their strategy is still probably OK for the general customer

No, this strategy is NOT ok for the general public, as mine isn't the 1st complaint that I've seen about invitations to bid/buy something that folks already own/have bid on. I believe Logos should CHECK their own records before they send out that email inviting us to buy or bid. 

Rosie Perera:

might want to get their CP emails out earlier since the "old news" ones might already have gone through the 100% point and be closing bids soon by the time they send the emails out if they are popular.

Yes! That would be part of the "help" I'd advocate for... 

Many thanks for your response... if we always agreed, we wouldn't need one of us, eh? ;-)

Rosie Perera:

I've ranted about that before too.

LOL.... guess that's what I'm doing here, isn't it? Thanks for listening anyway... blessings to you!

Important to many of us, I'm sure, Bill.  I'd find it really helpful if they didn't send us emails about products we've already bought or bid for.  I'd also back you up on speed in sending out emails.  I suspect that, in some cases, they're evening out the load on their servers by communicating using different media in stages, but I think that this strategy could probably be improved.

Ranting?  Maybe, but in a friendly and thoughtful way.  If we don't ask...

 

BillS:

I'm posting in the hope that Logos will be encouraged to revamp its marketing emails--be much smarter about the info they send

A logos employee did say changes were afoot a couple of weeks ago.

I'm also frustrated by the email excess but am a bit afraid to switch it off in case I miss something I might regret.

I'd like to see the CP mail have an option to only send me a mail at the moment a new item goes on sale (sending a couple of days later is no use because I've probably already bid by then if I want to) or if something is about to close and I either haven't bid or my bid is too low. Anything more than that is spam for me although I realise that some people might like it. Please give us the choice.

Similarly on Pre-pub. I got an email recently about the postmodern collection which sounded interesting so I dutifully went in to place an order, only to find out I'd already ordered it ages ago! A frustrating waste of my time in reading the email, checking the product and then trying to order.

On the other hand, there are some things I'd have loved to have an email about. I figured out from the forums that the Zondervan perspectives series has recently been offered at discount but only via twitter. I'd have liked that series but didn't discover it until part way through and it was no use buying a part set. We really should be able to choose the most convenient channel we want for marketing information to come to us.

So really, a plea for a lot more control over marketing communications and the channels employed.

BillS:

BriM:

We really should be able to choose the most convenient channel we want for marketing information to come to us.

I agree... Would love to see the offers, but not if the cost is a Twitter account.

You don't need a Twitter account (I don't have any); you can get the Twitter offers via RSS. Or you can check Logos' Twitter page daily.

BillS:

You're right of course, & I knew that.... still don't want to have to follow or check anything else... I'm spread thin enough.

I don't understand. You did say you'd "love to see the offers". How? I thought you wanted e-mails? I believe you can get the RSS feed as e-mails, so what's the problem?

BriM:

My understanding is that I would need an RSS reader to read the RSS feed. I believe that these are often integrated into web browsers or email clients so that might be where the misunderstanding arises.

Google Reader is a great and simple RSS reader. It's just a website that you go to, log in (using your Google credentials) and it shows you what's new on the RSS feeds you have subscribed to. Subscribing to a new RSS feed is as simple as clicking a button and pasting in the URL for the feed (e.g., http://feeds.feedburner.com/LogosPrepubs)

Here's what the interface looks like. It's quite nice. I just keep a shortcut button to this on my brower toolbar and visit it once a day:

BriM:

I'm not sure this is correct. My understanding is that I would need an RSS reader to read the RSS feed. I believe that these are often integrated into web browsers or email clients so that might be where the misunderstanding arises.

I read mine in Safari, so I'm certainly no expert on this, but I know I have a setting in Preferences where I can choose to send feeds to Safari, Thunderbird, Mail or something else.

Hi Kent,

Kent Hendricks:

The best way to make sure you hear about every title—and hear about it as soon as it’s posted—is to subscribe to the Community Pricing RSS feed.

I'll give that a try... thanks for the response.