The launch of Logos 7 has left me with much better feelings than previous launches. Here are some things I think Logos did better this time, I may mix some issues from the release of L5 and L6, and some of my impressions may be wrong. The launch of Cloud and Now since L6 has made things a lot more complex, and this may affect other peoples impression of the launch.
More Transparency
A lot of this comes down to more transparency. The revamped LN was introduced and explained before the launch and users paying attention to the website, forums, marketing email had the chance to know how it would work before launch.
At the time of launch it was already made clear when one would get the Logos 7 engine for free (February). I also really love the simple explanations at the ways to get Logos page. Don't remember if this has been around at launch earlier.
Earlier (maybe this was only Logos 5) one had to wait to buy the cross-grade. This time the feature sets where launched at the same time as everything else.
Though the presentation could have been a little bit better. I also really liked the fact that the price of the base packages where split up into a library part and a feature set part. This made it more predictable how prices would be affected by buying Logos now and it made it a little bit easier to understand what are factored into "Discount for Products You Own"
I also really like all the options we have with denominational base packages and how easy it is to add one of them to your library. This has never felt worthwhile to me but now it does, maybe because of the presentation.
Maybe other people have other things that were better this time around.
Some areas Logos still has some work to do
Even more transparency would be nice. Very few companies I know of launch a product without telling their "fans" before launch. We were all expecting L7 this fall, and the Special Event (or whatever it was called) made many suspect what was coming, but that was only a week ago. Still, having a big sale (in noise, not in percent offered) a little more than a month before the launch without telling that L7 would launch in August wasn't the best way of doing things. I've understood that those who bought L7 at that time has gotten some kind of options, but had things been clearly stated at the time people could have factor this into their decision to buy or not to (like me) at the time.
I also really wished Logos would tell about changes to base packages before they happened. At least tell which resources would disappear. If the packages were introduced a week or so before launch I believe a lot of the asking for explanations etc. would be less rushed, less like "I just want to start reading Anchor-Yale and not hang around on this forum."
I also think a lot of us would feel better if there were three year launch cycles instead of two. I was thrilled at L4, after that new launches has been more of a meh (until now that is). This would leave us without the feeling of "but I just got the old version."
Living 16 hours before Washington time also made me a little annoyed at the whole video launch thing. I just wanted to check the new resources and get to bed, but had to wait (or well I didn't have to, but you know...). I also really hope the comparison chart can be ready at launch next time.