It seems, Logos silently introduces a new generation of books: the Lexham Bible Guides (okay, maybe we'll see a blog post later). Ephesians and Genesis can be seen on PrePub.
From the product pages it looks like Logos combines the features of the FSB with the approach of SIL Exegetical Summaries (on a slightly less technical level), i.e. bringing up the different answers/positions to exegetical problems - linked to logos resources.
Needless to say, I preordered both immediately.