Probably the one thing that would get me to check out the home page on a regular basis would be some of the cartoons of the type Leadership Journal includes. There are hundreds, if not thousands by now. You could put in a new one every day.
See here for some samples: http://www.christianitytoday.com/le/media/cartoons/
If not Leadership Journal, then could you contract with some of the cartoonists that work for them, or others of equal or greater quality?