I received an email today from Logos with at Personalized Offer. In the email it said that the product's regular price was 99.95 but with the coupon code I could get it for 72.68. I clicked on the product to learn more and the sale price is 69.12. I don't think I have any of the items so I don't think dynamic pricing is the reason. Does anyone have any input as to why I would get a personalized offer that is greater than the current price.