Filter marketing emails better

I just got a marketing email soliciting my pre-order for David Garland's BECNT volume on 1 Corinthians. The link in the email is busted, but it was a simple look-up to confirm I had already pre-ordered this book.

I don't mind getting two or three marketing emails a day from Logos. But it would be nice if I were spared ads for books I already own, or for pre-orders I have already pre-ordered. I would think Logos would get more bang for its marketing emails if it filtered them for products recipients already own or have pre-ordered.

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Bruce Dunning

I don't mind getting two or three marketing emails a day from Logos. But it would be nice if I were spared ads for books I already own, or for pre-orders I have already pre-ordered. I would think Logos would get more bang for its marketing emails if it filtered them for products recipients already own or have pre-ordered.

I have often had the same thought about this. Getting a marketing email for a resource I own is somewhat annoying. Even though it sounds simple, I'm guessing that it might be quite complex behind the scenes to do this with marketing emails.

Thomas Glen Leo

https://community.logos.com/discussion/comment/1380916#Comment_1380916

Could well be more complex than I imagine. My two thoughts are, first, Logos web pages show all resources for sale with correct dynamic pricing for me, and with resources I own or have ordered greyed out or tagged "owned," so I would hope the same tech could be applied to emails; and second, the win for Logos is making marketing emails more useful to customers, who will thus be more likely to look at them. I love Logos a lot. I mean to whine about this only a little; I do look at every marketing email, and I'm signed up for a bunch. But I would be delighted if emails could be more targeted as I've noted.