I am getting tired of deleting L5 packages from my cart.
Can you explain further? The website shouldn't add anything to your cart unless you click an add to cart or customize button.
I believe he's talking about the Customize button.
The customize button does indeed add the item to your cart. This is by design. Is that not what you'd expect to happen? Do you have an alternate recommendation?
Edit: Correction. That was not by design. The way it was originally designed was to add the selected product to a pre-cart cart (which shows up in the sidebar of the Top Products page), which would require another action (i.e., clicking Add to Cart or Checkout) before it would be added to your real cart. We hope to role this out soon.
I believe he's talking about the Customize button. The customize button does indeed add the item to your cart. This is by design. Is that not what you'd expect to happen? Do you have an alternate recommendation?
I can't see any Customize button to try it out, but I have shopped online on many other sites (e.g., shopping for PCs) and they allow you to customize the thing to your heart's content to see what it would cost if you added this or that feature. But they don't add it to your shopping cart until you're ready to buy it. Customize is just a kind of window shopping. I agree with the OP that it should not put it into the user's cart until they click Add To Cart.
Well, Tom will have to comment further to be sure what he means. But there was discussion in the thread "Stealth sales?" (especially page 2) about how it's not clear to users that the Customize button is putting things in the cart. See that thread so more info and suggestions---NB_Mick makes a good suggestion here, IMO.
I have to admit I had no idea what the customize button was for. I thought perhaps you could customize the package you are upgrading. However, it assumes that you want that plus other things which doesn't sound like customization to me. It sounds like add additional products with an additional discount.
That would make sense if we were actually letting people customize the base package itself, but we're not. We're letting them customize their library by offering them titles that they can add on to the base package—it's customization by addition. So it's really "add this base package to my cart and let me see other things I can add as well to customize my library." But that doesn't fit into a button very well.
The two options we're presenting are these:
Do you have a proposal for better button text?
We'll reevaluate this. Thanks for the feedback.
The customize button does indeed add the item to your cart. This is by design. Is that not what you'd expect to happen?
Definitely not! I first thing I saw on that page was that button. The page hadn't even finished loading when I clicked it, assuming it would change the display from a generic one to one based on what I personally own. Being transferred to another page was the last thing I expected, and I've seen several other posts expressing similar confusion.
On the other hand I guess it was a good thing I did mistakenly click that button so early on, because otherwise I can't imagine I would have clicked it at all. My major interest is in the Catholic packages, so deliberately exploring all the buttons on that Protestant page isn't an idea that comes to mind naturally -- and there's simply no way I would have guessed that a button called Customize would lead me to additional offers.
Btw, why should Catholics have to go to the Protestant page and add a Protestant package to their cart before they can see those additional discounts? They are for Catholics as well, right?
Do you have an alternate recommendation?
http://community.logos.com/forums/p/58038/417220.aspx#417220
The two options we're presenting are these: Add this item to my cart and take me to checkout. Add this item to my cart and take me to a list of additional products to add to it before taking me to checkout. Do you have a proposal for better button text?
I was confused by this, too. Customise does suggest you'll be customising your base package.
Personally, I'd drop (1) and have the add to cart button do (2). In other words, when you add a base package to your shopping cart, automatically take users to the page where they can add additional products. If you do this, you may want to redesign that page so that the checkout button is larger and more prominent.
It would also be nice if the additional products page only showed products I didn't own.
This is not what I expect to happen. I do not plan to upgrade to L5 package(I am planning to do a min cross-grade - depending on the price of the cross-grade - this is what I did with L4).
I was window shopping (to see if I was going to upgrade - what changes I could make), thus I did not expect anything added to the cart unless I added it to the cart. Clicking on the customize button doesn't imply that I want the package.
If I added one of the custom options, then go ahead and add L5 to the cart and add a popup saying that L5 has also been added to the cart, and why L5 was added to the cart.
Logos is making a HUGE assumption that by clicking on a button that users want something in their cart.
And thanks for listening to your users.
IMHO, If Logos wants to expand their customer base (Roman Catholic, women, etc...), then Logos is going to have to stop treating them as second class customers.
IMHO, If Logos wants to expand their customer base (Roman Catholic, women, etc...), then Logos is going to have to stop treating them as second class customers
Tom the problem may be that Protestants were the mainline users and books were developed for them when things got going. After more Roman Catholics came on board Logos had to switch.
As a Seventh-day Adventist, I fit in the Protestant camp (some would argue other wise and put me in the "heretic" camp [:D]), imagine what will happen if Logos were to start publishing most of the printed material that we have? (I wish they could, but that depends on publishers and user base).
That is why Logos now have a Catholic manager (my term) and not a Seventh-day Adventist manager, as the user base grows, they will add one.Then they will have to redevelop the site all over again. (Poor web developer).
(Logos, there are 17 million of us around the world, by 2015 3 million in Latin America alone,)
Actually, given that I'm a non-Evangelical, non-American, non-native-English-speaking, lay woman (who doesn't even fully belong in the Catholic camp either), second class sounds like quite an improvement.[:P]
The two options we're presenting are these: Add this item to my cart and take me to checkout. Add this item to my cart and take me to a list of additional products to add to it before taking me to checkout.
I would suggest
I think the problem's been located. Didn't see that one coming at all. And I'm not referring to the button.
Phil,
IMHO, Amazon sets the expectation for online book buyers. That is simply a fact.
As much as it can, Logos should follow Amazon's purchasing page flow. That means using option 2. This also would have avoided neglecting the Verbum purchasers.
Actually, given that I'm a non-Evangelical, non-American, non-native-English-speaking, lay woman (who doesn't even fully belong in the Catholic camp either), second class sounds like quite an improvement.
Believe that would be a class in itself [8-|] But we still love you [;)]
Phil, could you (or someone) also answer LOGOS: Will the Crossgrade qualify for the 'Customize' discounts?
The Verbum webpages will have all the features and functionality of the main product line pages very soon. Since the Verbum pages are going to be essentially duplicates of the main product pages, it was necessary for us to get those pages functioning perfectly first. This has taken some time. As the person in charge of the Verbum products here at Logos, I can assure you that our priorities have been determined rationally. The Verbum pages will get better very soon!
Andrew, Just to let you know, your post is another indicator how Logos treats some of their customers as second class customers. From a user's point of view, Logos always starts with the protestors (aka protestants) first, and when Logos has time, then they will do something for their Roman Catholic customers. If the same programming is being used Roman Catholic web pages as for protestors' web pages, then the web pages should have been done at the same time.
As a user, I see this same thing (Protestants first, then RC) being done over and over and over and over and over again. Again, if Logos wants to expand their customer base (Roman Catholic, women, etc...), then Logos is going to have to stop treating them as second class customers.
