vyrso email re special deals

nicky crane said:

I appreciate their freebies but not the way their sales department works, and that they might win more customer goodwill if they consult with Logos sales department.

There is no separate Vyrso sales department. Vyrso is merely a brand name for Logos to use selling certain kinds of books, but it's still the same Logos sales department that deals with it all. The email notifications are all automated, and I frequently get really unhelpful ones on Logos resources too. They'll frequently advertise to me some sale they're having on a resource I already own. Dan Pritchett (dan@logos.com) is the one I've notified about problems with the emails that go out, as he has indicated an interest in getting all the glitches sorted out. I think it's actually the web programmers who take care of that stuff on the back end, not the sales people themselves.

Nicky and Rosie,

I apologize that you felt that you did not receive information in a timely manner. Our email system for Vyrso is not currently automated, we are still developing our strategy for email with Vyrso. 

We want to keep you informed and up-to-date on all of the different discounts, freebies, and features we are offering. At the same time, we do not want to spam your inbox and have people frustrated that we email too much. What balance do you appreciate the most? Do you want to find out every time we have a new freebie? Would you prefer to get a couple of reminders each week?

Again, let me apologize for causing you any frustration. Please let me know how we can better meet your needs with Vyrso. 

Brian

Brian Williams said:

Please let me know how we can better meet your needs with Vyrso. 

I want the opposite of what I get:

• I want to be notified of all freebies (concentrated to as few e-mails as possible without missing anything out).
• I want the e-mail to arrive before I've found out for myself, not after.
• I do not want to receive a dozen or more e-mails about the very same month long fiction sale, which I already checked out the first day or so. That is what feels like being spammed.

Now, I do realize that the sale is what earns you money, not the freebies, so I do realize the sale is what's important to you to advertise, even though it's been completely uninteresting to me so far (I'm not Evangelical, and although I'll take those books for free, I wouldn't pay even $0.01 for them (get Ignatius, Liturgical Press, SPCK and some others onboard, and that'll change)). So how do we accommodate both you and me? I suggest the following:

• Spread out the freebies over the whole month, instead of drowning us in them at the beginning of the month, and then not having a single new one during the latter half of the month.
• Send out e-mails about all freebies, and include the word FREE or FREEBIE in capitals on the subject line.
• Send out one separate e-mail at the beginning of a sale, and perhaps a reminder shortly before it closes.
• Also send out separate e-mails when a new publisher is added. (And if it's a 'Catholic interest' publisher, put it on the Catholic feed as well.)
• For the rest of the PR, use the freebie mails to recommend a couple of authors or books that are on sale (or an author that's just been added). You'll get as much advertisement out that way as you do now, and it's much more likely to be read, because people will open it to see what the free one is -- and yet we can't complain about spam, because, well, we don't want to miss the free ones.

nicky crane said:

During the night I received an email from vyrso about special deals, including Quilt of Faith, but no other freebie, past or present.  Naturally the freebie offer on quilt of faith had expired.  i had got it anyway, but no thanks to vyrso's information!  I've just unsubscribed from their notifications, mentioning that I appreciate their freebies but not the way their sales department works, and that they might win more customer goodwill if they consult with Logos sales department.  I subscribed to their emails as I thought they would give helpful, timely information about deals.  They don't fulfil that function for me.

I've made an RSS feed available which gives timely updates on Vyrso freebies, and you can use this to get email updates whenever a new book is made available for free.

The feed URL is http://www.logos4training.com/feeds/freevyrsobooks and if you want the notification emailed to you rather than in your feed reader, go to http://www.feedmyinbox.com/

alabama24 said:

I agree... The Vyrso twitter deals are largely a joke (you don't even save 50 cents) ... HOWEVER... remember that Vyrso is giving away plenty of FREE STUFF in addition to lots of other books on great discount. In my opinion, there is nothing to complain about.

[Y] [<:o)] [B]

Yep, lets not ask for too much of a discount on something that is reality cheap to start off with. [:$]

Mark Barnes said:

and if you want the notification emailed to you rather than in your feed reader, go to http://www.feedmyinbox.com/

Well that does solve the problem quite nicely [Y]

NB.Mick said:

Having two daily deals on twitter might lead to wrong expectations (it did mislead me)

Me too! Sorry for the misinformation above. Since none of the offers have ever been even remotely interesting to me, for any price, I've never actually clicked on the links.

Brian Williams said:

NB.Mick said:

Same here, I'm very happy about all the free books and I don't want to create the impression that there's something to complain about - it's just the opposite! Having two daily deals on twitter might lead to wrong expectations (it did mislead me), that's all. If Vyrso pointed to the heavily discounted ex-freebies instead of a non-deal might be mor worthwile - but hey, it's their sales campaign. And it makes people aware of books that otherwise might go unnoticed - every little bit helps.

Thanks for the feedback! You are correct in assuming that the purpose of the Twitter Daily Deals campaign is to make people aware of Vyrso ebooks that have otherwise gone unnoticed. We wanted to add some sort of "deal," but with the slim margins we are working with we couldn't provide a deeper discount. Our hope is simply to bring light to overlooked ebooks in stock. I hope this helps shed more light into our thinking!

 

Ever consider a coupon code for a discount on whatever we want on the site?